The ongoing challenge that females face, regardless of age or where they are from, is that beauty and appearance ideals constantly change. Society has always set the benchmark for what is ‘more’ beautiful or attractive when it comes to the female body, so this certainly is not a new thing for females to navigate. The problem with ideals is that they don’t allow or celebrate difference, nor do they embrace diversity in body and appearance. As a result of social media platforms, exposure to fit, thin beauty and appearance ideals is more saturated and intense than ever before.