Do It For Dolly Day is a national movement that highlights the serious impact of bullying and the importance of kindness, empathy and respect. Each year, communities across Australia "Go Blue" in memory of Amy "Dolly" Everett, whose tragic death brought national attention to the devastating consequences of bullying and cyberbullying. While this day raises awareness, it also reminds us that bullying remains a persistent and complex issue affecting many young people.
Bullying can take many forms, including verbal abuse, social exclusion and online harassment, and often involves repeated behaviour and an imbalance of power. Its impact can be significant, affecting a child's confidence, sense of belonging and overall wellbeing.
Schools play a vital role in creating safe and inclusive environments, where respectful relationships are modelled and every child feels supported. Do It For Dolly Day provides an opportunity for schools and families to come together with a shared commitment to kindness. By working in partnership, we can build a culture of empathy, encourage young people to speak up, support one another and ensure no child feels alone.
Resources to help support young people experiencing bullying:
Dolly's Dream Bullying Support
Provides practical advice, support and resources for young people, parents and schools.
Get involved - Go Blue
Register to take part in Do It For Dolly Day and help raise awareness and funds to prevent bullying.
Kindness activities
Access ready-to-use activities designed to promote kindness, empathy and positive peer relationships at home and school.
Support the cause
Explore the Dolly's Dream merchandise range, with proceeds helping to support children and young people affected by bullying.
